Bussiness Ideas

Fourth Estate Newscorp Private Limited’s independent news platform, The Probe, stands for public interest journalism. In a media landscape often driven by breaking news and sensationalism, we take a fundamentally different approach. At The Probe, our focus is on impactful storytelling that fosters positive societal change. We delve deep into issues that matter—stories that can bring about impact through dialogue with the government and policymakers and in turn empower communities. Our credibility and commitment to journalistic excellence have earned us recognition from prestigious platforms. We were selected as part of Google’s Startups Cohort and are members of the Dow Jones Factiva Network. Additionally, we have been chosen by the Google News Initiative Indian Languages Program. Our work is supported by a sustainable business model fueled by subscriptions and advertising revenues, ensuring our independence and integrity in every story we tell. What sets The Probe apart is our focus on creating social impact. Our stories transcend conventional reporting by influencing policy changes, engaging public discourse, and mobilising actionable change. We believe in journalism as a force for good, one that can inspire governments, communities, and individuals to work toward a stronger, more equitable society. With government funding, we envision scaling our efforts to amplify this impact. By investing in The Probe, stakeholders join us in transforming journalism into a catalyst for meaningful change, addressing systemic issues and fostering an informed and empowered citizenry.